The Unstereotype Alliance, an industry-led coalition convened by UN Women to eradicate harmful stereotypes in advertising, today reveals society is awash with harmful stereotyping, with marginalized communities targeted in particular in their day-to-day lives.
Globally, three in four (73%) people state they regularly see or hear stereotyping yet only one in three (30%) will frequently say something to object to it. Half (50%) believe people do not speak up or disagree when they see someone using a negative stereotype, because they do not want to escalate the situation. Additionally, two in five (41%) believe people do not speak up or disagree with the perpetrator because they do not know what to say, highlighting an education gap on how to take a constructive stand against stereotypes.
